Batavia Casino changed her name to Kansino on 17 February. The company indicated that the name change should provide more clarity about their activities.
The parent company Play North noticed that players experienced the name Batavia in some cases as confusing. By calling the online casino Kansino, the company hopes that the lack of clarity has been taken away. With the name Kansino, the consumer now knows that they are with a Legal online casino Play that focus exclusively on the American market.
“We noticed that the name Batavia caused confusion for some. That doesn't suit us. We want our proposition to be clearly reflected in our name and also distinguish ourselves from other companies in the Netherlands. We are a company that focuses purely and only on online casino, and we want to convey that too. It is our social task to remove confusion and uncertainty and to be clear about what kind of company we are. ”
Klas Winberg, CEO Play North Limited
After 3 months already a name change
It is very remarkable that after barely 3 months, name is changed. Batavia received a permit on October 6 and more than 8 million in advertising was issued. Nevertheless, remarkably enough, it was decided to change the name.
On Thursday, February 17, the time had come and the Kansino website went live.
